Welcome To The Freedom Formula!

Episodes

July 5, 2023

106: $500K Consulting Side Hustle with Sean O'Dowd

In this episode Neel sits down with Sean O'Dowd of The O'Dowd Group. Sean was just looking to pay off the loan he took out to buy an engagement ring for his then-fiancee when he decided to consult on the …

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June 28, 2023

105. SEO for Dummies

Neel recently had to interview a number of SEO vendors in preparation for making a change, and felt like he became a bit of an expert in thinking through what agencies can and should provide for you. Neel talks about …

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June 21, 2023

104. Coaching Call Series: Taking Your Home Service Biz to the Next L…

As part of his ongoing coaching call series, Neel chats with Dan Kats of Shorely Clean who is building his cleaning business as a side hustle and is looking to grow it quickly but sustainably. Neel offers helpful answers to …

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June 14, 2023

103. 2 Years as a MaidThis Franchisee: Dan Blaker of MaidThis Myrtle …

In this episode Neel and sits down with Dan Blaker, a MaidThis franchisee in the Myrtle Beach market. ⁠ It's been just under two years that Dan has been a franchisee in the MaidThis system and he looks back on …

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June 7, 2023

102: Top Marketing Tactics in 2023 (Paid, Free, Semi-Free)

You've heard Neel talk about pros and cons of different marketing tactics over the last six months. This episode brings all of those reflections together in one valuable episode so be ready to take notes on: - What's working ...

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May 31, 2023

101. Journey to Becoming a Franchisor with Shaina Denny of Dogdrop

In this episode Neel chats with Shaina Denny , Co-Founder and CEO of Dogdrop . It's a rare discussion with a fellow franchisor, and Neel and Shaina discuss: - how Dogdrop works and its capitalization on America's obsession wi...

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May 24, 2023

100. Exiting the Matrix: My 7-Year Travel Journey

It got here even faster than we might have thought, but here is episode #100. For this special episode, Neel shares a talk that he gave about his travel journey. You'll learn: - that hunter/gatherer tribes in Africa will tell...

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May 17, 2023

99. Community Marketing Using Facebook Groups with Simone of House Mu…

In this episode Neel and chats with Simone, Founder of House Mum Home Services , based out of Brisbane, Australia. Simone has a successful business and is so full up with clients she has a waiting list. But she doesn't …

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May 9, 2023

98. Recruiting Top-Level Remote Talent For Your Local Biz, with Anna …

In this episode Neel and sits down with Anna Scherbyna , owner of Remotivate , a company that helps entrepreneurs and business owners hire for executive and management roles. Neel and Anna discuss: - what it was for Anna to …

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April 26, 2023

97. Early 2023 State of the Union for Remote Local Businesses, with J…

In this episode Neel and sits down with Johnny Robinson and Sergio Silesky for a quarterly roundup of what they are seeing in the Remote Local space. Topics covered include: - the effectiveness of Google LSA, both now and in …

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April 19, 2023

96. Coaching Call Series: The Power of Niching Down, with Austin of D…

In another of his coaching series, in which he offers free coaching on a specific problem, Neel chats with Austin, owner of Denver's Dalmaidtion Cleaning , a residential cleaning service with a focus on pet owners. Neel and A...

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April 12, 2023

95. Little-Known Business Path to a US Visa and Finding the Perfect F…

In this episode Neel and sits down with Patrick Findaro , author of How to Buy a Franchise: Employee to Entrepreneur in 12 Weeks and owner at VettedBiz.com Patrick hosts a podcast, Franchise Findings , in which he talks about...

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April 5, 2023

94. Coaching Call Series: When to Expand to a Second City

In this first of a new series in which he offers free coaching on a specific problem, Neel chats with Gordon, a new cleaning services business owner, about why he decided to start franchising. Gordon was also interested in ex...

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March 29, 2023

93. Neighborhood Blitz: HYPER Target Neighborhoods and Crush Local Ma…

As the simple days of "turn on LSA and watch the leads roll in" seems to recede into the distance, those willing to put in the work on community marketing are going to win. Neel shares some tactics he's employed …

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March 22, 2023

92. Prepare Now for the Next Season In Your Business

In another installment of "fighting traffic by dropping knowledge" Neel shares some thoughts on how to deal with seasonality in your business, whether that's a season of the year or a financial season, like a recession. Neel ...

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March 15, 2023

91. Slow and Fast Travel: A Conversation with Bunty SomRoy of Red Pin…

In this episode Neel has a conversation with Bunty SomRoy . In 2016 Bunty left the US to try to find a way in to the digital marketing world and spent three years living in Thailand and Indonesia, nose to …

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March 7, 2023

90. Start a Remote Local Biz in Your Hometown or Elsewhere?

Even though the word "remote" is part of a "remote local" business, that doesn't mean you have to start it remotely. In this episode Neel makes arguments for both sides, for starting a remote local business in your hometown a...

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Feb. 22, 2023

89. Community Marketing Using Facebook Groups, with PJ McGeary of Arb…

In this episode Neel interviews PJ McGeary of Arbor Trail Cleaning . PJ has had a lot of success using Facebook groups to get the word out about his cleaning business and shares his tactics and ideas, including: - the …

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Feb. 15, 2023

88. State of the union for remote local businesses

In this episode Neel and Johnny discuss what they've been seeing on the ground for Remote Local Businesses: - What's happening with Google Local Service Ads (LSA) and how to guard against big swings with them - The power of …

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Feb. 8, 2023

87. 5 New Marketing Tactics to Survive a Looming Recession (and Googl…

As Google tweaks its algorithm and its Local Services ads to deal with AI-created content, you might need to find new ways of reaching customers. In this episode Neel shares five avenues he's exploring right now (and are work...

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Feb. 1, 2023

86. 5 Easy Side Hustles To Make an Extra $500 a Month

In this episode Neel offers five different side hustles with low barriers to entry and low cost to startup. While he understandably gives a plug for residential cleaning (hey, if it works, it works) he also shares: - Vending ...

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Jan. 25, 2023

85. Inside Tips on Google My Business and Local Services SEO with Dan…

In the episode Neel sits down with Daniel Thompson of Salt Water Digital . Daniel has been in SEO for many years and took some time to share some insights into SEO for local services businesses, like: - Why Google …

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Jan. 18, 2023

84. I Spent $50,000 on Business Coaching So You Don't Have To

When you pay for someone else's experiences you can move farther and faster than you would have on your own, allowing you to leapfrog the competition. In this episode, Neel shares a few of the key practices he's gotten throug...

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Jan. 11, 2023

83. How I Will Increase Sales by $300k This Year

During a break from the Conquer Summit Neel took a few moments to share some tactics he plans to implement to push his sales up at the MaidThis location in California this year. One of the pain points driving this …

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