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As the simple days of "turn on LSA and watch the leads roll in" seems to recede into the distance, those willing to put in the work on community marketing are going to win. Neel shares some tactics he's employed to success, a...
In another installment of "fighting traffic by dropping knowledge" Neel shares some thoughts on how to deal with seasonality in your business, whether that's a season of the year or a financial season, like a recession. Neel ...
In this episode Neel has a conversation with Bunty SomRoy . In 2016 Bunty left the US to try to find a way in to the digital marketing world and spent three years living in Thailand and Indonesia, nose to the grindstone, tryi...
Even though the word "remote" is part of a "remote local" business, that doesn't mean you have to start it remotely. In this episode Neel makes arguments for both sides, for starting a remote local business in your hometown a...
In this episode Neel interviews PJ McGeary of Arbor Trail Cleaning . PJ has had a lot of success using Facebook groups to get the word out about his cleaning business and shares his tactics and ideas, including: - the power o...
In this episode Neel and Johnny discuss what they've been seeing on the ground for Remote Local Businesses: - What's happening with Google Local Service Ads (LSA) and how to guard against big swings with them - The power of w...
As Google tweaks its algorithm and its Local Services ads to deal with AI-created content, you might need to find new ways of reaching customers. In this episode Neel shares five avenues he's exploring right now (and are work...
In this episode Neel offers five different side hustles with low barriers to entry and low cost to startup. While he understandably gives a plug for residential cleaning (hey, if it works, it works) he also shares: - Vending ...
In the episode Neel sits down with Daniel Thompson of Salt Water Digital . Daniel has been in SEO for many years and took some time to share some insights into SEO for local services businesses, like: - Why Google My Business...
When you pay for someone else's experiences you can move farther and faster than you would have on your own, allowing you to leapfrog the competition. In this episode, Neel shares a few of the key practices he's gotten throug...
During a break from the Conquer Summit Neel took a few moments to share some tactics he plans to implement to push his sales up at the MaidThis location in California this year. One of the pain points driving this change is a...
In this episode Neel and Johnny talk about the different hires you need to make as you grow your remote local business. They discuss: - the first hire you make and what areas they need to help with - how roles have to change ...
On this episode, Neel sits down with Weh'yee Barkon of Internally , a firm that helps connect organizations with talented people in Africa. Neel and Weh'yee discuss: - the lack of opportunities available to well-educated, mul...
In this episode Neel and Johnny share three books that they enjoyed reading in 2022. — They both show love for Alex Hormozi's $100M Offers, which they've mentioned multiple times on the pod this year. — Johnny mentions his te...
Neel recently moved a lot of stuff into Notion. One of those things was an ongoing list he keeps of business ideas. In this episode he shares a few of them and why he thinks they might be good bets, including: — Drone window ...
In this episode Neel and Johnny discuss in detail what it's been like for Johnny to scale Home Services Academy. They chat about: — The importance of marketing and sales being in sync, particularly in the early days of the bu...
Some years ago Neel met Itamar Marani , a former Israeli Special Forces soldier, who in the course of conversations shared risk analysis and mitigation tactics he had been taught. This includes looking at the magnitude, immed...
It's a bit of a switch up this week, as I get interviewed by Chase Warrington of the About Abroad pod. For those who get my newsletter or listen to the pod regularly, this episode will be a great summary of the last few month...